Bluebella Affiliate Program Guidelines
Before applying to join the Bluebella Affiliate Program, please ensure you meet the following requirements:
- Compliance with Advertising Laws: Your website must not host or promote content that violates any laws or regulations related to false or deceptive advertising.
- Trademark & Copyright Protection: All marketing materials and website content owned by Bluebella Ltd are protected by trademark and copyright laws. Affiliates are prohibited from directly or indirectly bidding on the trademark "Bluebella" or any variations or confusingly similar terms.
- No Doorway Pages: Creating doorway pages that target searches for "Bluebella" is strictly prohibited.
- No Masked URLs: The use of masked URLs, including "Add to Favourites" buttons that obscure the destination URL, is not allowed.
- User-Friendly Navigation: Your site must allow users to navigate using their browser’s back button without restriction.
Creatives and Branding
Bluebella will provide official creatives in line with brand guidelines. If you wish to modify any creatives, you must first contact The Bluebella Team at affiliateuk@bluebella.com and submit your version for approval in accordance with the provided specifications.
Specific Terms & Conditions
- Commission will be paid to new and existing customers.
- The commission is paid on all the products available on Bluebella website.
- The transaction value that commissions are paid on include VAT however all other taxes, surcharges and any additional costs such as delivery are not included.
What the merchant should pay for:
- Does the transaction value that commissions are paid on include VAT? No
- Does the transaction value that commissions are paid on include delivery charges? No
- Does the transaction value that commissions are paid on include credit card fees? No
- Does the transaction value that commissions are paid on include gift wrapping or other service charges? No
- Are commissions not paid out on some products or product categories? Not paid on gift vouchers.
Why are commissions declined?
- Order cancelled (Yes)
- Item was returned (Yes)
- Customer failed credit check (Yes)
- Breach of programme terms and conditions (Yes)
- Duplicate order (Yes)
Non-Affiliate Code Transactions:
Please note that any transactions made using non-affiliate promotional codes (such as CRM codes, including but not limited to Welcome Codes, SMS Codes, Welcome Back Codes, etc.) will be excluded from affiliate rewards. Transactions using these codes will be subject to cancellation and no affiliate commission will be paid.
What promotional types of affiliate are allowed to work on the programme?
- CashBack (yes)
- Community (yes)
- Content (yes)
- Discount Code (yes, but limited)
- Email (yes)
- Loyalty (yes)
- PPC (No)
PPC terms:
- Do you allow affiliates to promote you via PPC?No
- Do you have a restricted group of affiliates who are permitted to bid on brand and/or brand related terms?No
- For any agreed affiliate PPC activity, are affiliates allowed to promote you on all search engines listed below?
- Google (No)
- Yahoo (No)
- Bing (No)
- Other (No)
Brand guidelines:
- Before joining the Bluebella Affiliate Program, please ensure your website does not display or sell advertising on any website that contravenes any law or regulation governing false or deceptive advertising
- The contents of marketing material and all websites owned by Bluebella Ltd, are protected by the law relating to trademark and copyright. Affiliates must not directly or indirectly bid on the Word Mark ' Bluebella ' or derivatives or confusingly similar words
- No Doorway pages to be built around searches for Bluebella
- No Masked URL's (inc add to favourites buttons)
- Must be able to navigate using the browsers back button