Who Are We?
TravelSupermarket is a travel site which offers people in the UK all the comparison tools they need when they’re planning their holiday and want to find the very best one for them.
We compare Package Holidays, Car Hire, Flights, Hotels, Holiday Extras, Travel Insurance and dynamic packaging by searching hundreds of travel websites. The information supplied is unbiased and designed to save our customers time and money.
We thrive on offering our users accurate real-time availability by taking information directly from suppliers such as Opodo, British Airways, First Choice, Thomson, Holiday Autos, Auto-Europe and many more, ensuring users are presented the best possible price at all times.
TravelSupermarket is part of the MoneySupermarket.com Group PLC.
Our affiliate scheme will focus on click outs to our partner sites on our Holidays and Car Hire channels and sales to our Hotels and Travel Insurance channels.
Why Work With Us?
- We search 1,000s of individual Package Holidays from over 34 suppliers
- We search over 200 individual Car Hire providers from over 21 suppliers
- We partner with Hotelscombined to source great Hotel deals, in the UK and abroad
- We search 400+ holiday insurance policies from over 50 providers.
- 70% visit to click out rate on average
- Site visitors pre Corona: 1 million unique visits per month
- Ability to deep link directly to our results pages
- Holidays: 0.18 p click out to partner site (currently offline)
- Car Hire: 5% CPA of the total booked value by the user
- Hotels: 5% CPA of the total booked value by the user
- Travel Insurance CPA: 17% on the total Travel Insurance policy amount.
COVID 19 Update
Due to Covid 19 we are currently our Holidays channel is temporarily closed. However we encourage new publishers to apply and we will shortly send out further information. We apologise for any inconvenience caused.
How to populate offers from TravelSupermarket
We ensure all internal tracking parameters such as Google Analytics UTM and our own source codes are auto appended by AWIN. This means that all you have to do is find the right link for your activity, easy.
For detailed promotional information, please refer to the Publisher pack in the Documents section of the TravelSupermarket profile
Option 1: Generic Hotels landing page
Option 2: Deeplink to the destination search result
To do this take the link to our Hotels landing page (see URL above), populate the destination and date and hit search to get the deeplink URL. Keep in mind that once the date of departure has expired the user will be redirected to the generic destination landing page. See an example below of what this will look like for London Hotel searches:
- Redirecting deeplink into the generic destination page (default) upon date expiration
Option 3: Deeplink into the specific Hotels page
- Lastly, you can also link to a named hotel by destination. You can do this by populating the destination and dates within the gadget and hit search.
- Here is an example of what a URL will look like for this result:
How do TravelSupermarket pay Hotels Affiliate Commissions?
TravelSupermarket pay 5 % commission of the total booking value.
For example, if a user purchases a £100 Hotel then this will result in the following commission payable:
- Total booking value £100 x 5% = £5 commission
Option 1: Generic Car Hire landing page
- Link directly to the Car Hire landing page: https://www.travelsupermarket.com/en-gb/car-hire/
- We wouldn’t advise on deeplinking to the search results page currently as we don’t have a dynamic rolling date variable within the URL, like for Holidays. Therefore, please avoid deeplinking to prevent expiration of search results once the date within the URL has elapsed.
- PLEASE NOTE:. Due to the current tracking set up, the commission will manually be amended from a static number (£1.04) to 5 % of the booking value.
Generic Travel Insurance landing page
Option 1: Generic Holidays landing page
Link users to our Holidays landing page using the following URL:
Option 2: Deeplinking into search results
- To do this you will need to prepopulate the search gadget with:
- City of departure
- Departure date
- Number of nights
- Number of people
- Click search and copy the URL link. This should look something like this:
- If you are deeplinking into the Search Results page, you will need to make the following date amend to the “Holidays link”: This is because existing Holiday URLs have a fixed date, therefore if you choose a specific date the URL will expire after that date has elapsed:
- In order to avoid this you will need to amend the date by replacing bold "2017-11-06" with "dynamic/14". This will ensure a 14-day rolling date. The URL structure should look something like this:
You are free to choose the length of time you would like the URL to roll over dates. For example, you can use 14 for a 14-day window, or 7 for 7 days, or 28 for 28 days.
We operate a 30 days cookie window, except for Car hire and Holiday where we operate a 30-minute session window and last click attribution model. Only click outs and sales within this window will be validated.
TravelSupermarket do not allow site scrapes.
We currently only have a limited supply of banners but are working hard to expand our offering.
TravelSupermarket has third party advertising on the site and as a result some affiliate traffic may leave the site through these on-site adverts.