TravelSupermarket compares the best travel deals in one place. Our affiliate programme currently focuses on our Holidays & Car Hire channels, paying commission when a visitor clicks out on a deal to our partner websites.
TravelSupermarket is a travel site which offers people in the UK all the comparison tools they need when they’re planning their holiday and want to find the very best one for them.
We compare Package Holidays, Car Hire, Flights, Hotels, Holiday Extras, Travel Insurance and dynamic packaging by searching hundreds of travel websites. The information supplied is unbiased and designed to save our customers time and money.
We thrive on offering our users accurate real-time availability by taking information directly from suppliers such as Opodo, British Airways, First Choice, Thomson, Holiday Autos, Auto-Europe and many more, ensuring users are presented the best possible price at all times.
TravelSupermarket is part of the MoneySupermarket.com Group PLC.
Our affiliate scheme will focus on click outs to our partner sites on our Holidays and Car Hire channels and sales to our Hotels channels
Why Work With Us?
We search 1,000s of individual Package Holidays from over 34 suppliers
We search over 200 individual Car Hire providers from over 21 suppliers
We partner with Hotelscombined to source great Hotel deals, in the UK and abroad
We search 400+ holiday insurance policies from over 50 providers.
70% visit to click out rate on average
Site visitors: 800,000 per week
Ability to deep link directly to our results pages
Holidays CPC: click out to partner site
Car Hire CPC: click out to partner site
Hotels CPA: % of the total booked value by the user
Travel Insurance CPA: % on the total Travel Insurance sale amount. Or % of the total Travel Insurance booked value by the user.
How to populate offers from TravelSupermarket
We ensure all internal tracking parameters such as Google Analytics UTM and our own source codes are auto appended by AWIN. This means that all you have to do is find the right link for your activity, easy.
Option 1: Generic Holidays landing page
Link users to our Holidays landing page using the following URL:
Option 2: Deeplinking into search results
To do this you will need to prepopulate the search gadget with:
City of departure
Number of nights
Number of people
Click search and copy the URL link. This should look something like this:
If you are deeplinking into the Search Results page, you will need to make the following date amend to the “Holidays link”: This is because existing Holiday URLs have a fixed date, therefore if you choose a specific date the URL will expire after that date has elapsed:
Option 2: Deeplink to the destination search result
To do this take the link to our Hotels landing page (see URL above), populate the destination and date and hit search to get the deeplink URL. Keep in mind that once the date of departure has expired the user will be redirected to the generic destination landing page. See an example below of what this will look like for London Hotel searches:
Deeplink to London search results page. Once the date expires this will redirect to the generic destination page:
Lastly, you can also link to a named hotel by destination. You can do this by populating the destination and dates within the gadget plus you must also tick the ‘I don’t have specific dates yet’ check box and hit search.
Here is an example of what a URL will look like for this result:
How do TravelSupermarket pay Hotels Affiliate Commissions?
TravelSupermarket’s white label partner (Hotelscombined) receive 8.5% of the total booking value of which TravelSupermarket are paid 85% of this 8.5%. This then equates to TravelSupermarket receiving 7.2% of total booked revenue of which we pay 50% commission, or 3.6% (7.2%*50%).
For example, if a user purchases a £100 Hotel then this will result in the following commission payable:
Total booked revenue £100 x 8.5% Hotelscombined commission = £8.50
TravelSupermarket Commission at 85% x £8.50 Hotelscombined commission=£7.23
TravelSupermarket Affiliates commission payable 50% x £7.23 TravelSupermarket’s commissions received = £3.61
We wouldn’t advise on deeplinking to the search results page currently as we don’t have a dynamic rolling date variable within the URL, like for Holidays. Therefore, please avoid deeplinking to prevent expiration of search results once the date within the URL has elapsed.
How do TravelSupermarket pay Travel Insurance Affiliate Commissions?
TravelSupermarket pays 20% commission of the total sale value. When a user purchases a Travel Insurance from our white labelled Partner (CYTI), we pay out 20% of that sale value to our partner.
For example, if a user purchases a £20 Annual travel insurance, you will receive a £4 commission (£20*20%).
We operate a 30 days cookie window, except for Car hire and Holiday where we operate a 30-minute session window and last click attribution model. Only click outs and sales within this window will be validated.
TravelSupermarket do not allow site scrapes.
We currently only have a limited supply of banners but are working hard to expand our offering.
TravelSupermarket has third party advertising on the site and as a result some affiliate traffic may leave the site through these on-site adverts.