Branding Guidelines
Affiliates must adhere to the following branding guidelines when promoting Nutrabolt brands and products through the Awin affiliate program:
1. Approved Brand Names:
Affiliates may only use the following brand names exactly as listed:
Cellucor
C4 Energy
XTEND
You may not use stylized variations, abbreviations, or misspellings (e.g., “C4energy,” “Cellacore,” “X-tend,” etc.) without prior written approval.
2. Logo Usage:
Only official logos and creatives provided through the Awin platform or by Nutrabolt may be used in promotions. Logos may not be altered, stretched, recolored, or combined with other elements in a way that misrepresents the brand.
3. Product Imagery:
Use only official product images provided by Nutrabolt or obtained from the brand’s websites or press kits. Do not alter or apply filters to product images. Overlaying text, pricing, or other promotional claims directly on product images is prohibited unless pre-approved.
4. Brand Voice & Claims:
Affiliates must represent Nutrabolt brands in a professional and accurate manner, consistent with the tone of the official brand websites. You may not:
Use misleading, exaggerated, or unverified claims about product benefits or results.
Imply medical or therapeutic benefits (e.g., “cures fatigue” or “treats muscle pain”).
Claim affiliation or endorsement that suggests you are an official partner or reseller.
5. Domain and Social Handle Restrictions:
You may not register domain names or social media handles that contain any Nutrabolt brand names, product names, or confusingly similar variations (e.g., “C4Deals.com,” “@xtend_official”). Doing so may result in immediate removal from the program.
6. Co-Branding and Bundles:
Affiliates may not co-brand Cellucor or C4 Energy products with other products or services or create product bundles for resale without prior written consent from Nutrabolt.
7. Brand Contextual Integrity:
Do not place Nutrabolt brand assets in inappropriate or unrelated contexts (e.g., adult content, gambling, controversial topics). All brand placements must align with Nutrabolt’s image and values.
8. Review Disclosure & Compliance:
If you provide a review, comparison, or endorsement of Nutrabolt products, you must:
Disclose your affiliate relationship in accordance with FTC guidelines.
Clearly distinguish editorial content from promotional material.
Avoid deceptive practices, such as fake reviews or undisclosed incentives.
Violations of these branding guidelines may result in the suspension or termination of your affiliate account, and forfeiture of any unpaid commissions.
