| What promotional types of publishers are allowed to work on your program? |
| Cashback |  |  | Commissions may be reduced. Browser extensions must not auto-redirect, auto-activate offers, or overwrite other affiliates’ tracking. User must explicitly opt in at time of click. Violations may result in commission reversal and removal from the program. |
| Content | | | |
| Coupon Code | | | Only approved and authorized codes may be used Browser extensions must not auto-redirect, auto-activate offers, or overwrite other affiliates’ tracking. User must explicitly opt in at time of click. Violations may result in commission reversal. |
| E-mail | | | Permissible only for opt-in lists with compliant messaging. Must follow CAN-SPAM and FTC guidelines. No unsolicited email. |
| Loyalty | | | Commissions may be reduced. |
| Search | | | The terms prohibit trademark bidding. PPC affiliates are allowed only with the use of negative keyword matching and avoid brand/trademark terms in ads and display URLs. |
| Behavioural Retargeting |  |  | |
| Media Brokers | | | |
| Are there any other restrictions that publishers need to consider? For example promoting adult content or age-restricted products. | | | Publishers may not promote on sites with adult, violent, discriminatory, illegal, or age-restricted content, or to audiences under 18. No misleading health claims or association with tobacco, vaping, or drug-related content is allowed. |
