| Do you de-duplicate publisher sales against any other online advertising channels? |  |  | Sales will be de-duplicated to ensure that only one channel receives commission per conversion, based on last-click attribution. |
| PPC Brand |  |  | Brand PPC activity takes precedence. If the final click came from Incador’s own brand search campaign, the affiliate commission will not apply. |
| PPC Generic |  |  | |
| Email Advertising |  |  | Internal email campaigns take precedence over affiliate links to prevent duplicate tracking. |
| Display Advertising |  |  | Incador’s own display ads take precedence. Affiliate commission applies only if the affiliate provided the final click before purchase. |
| Direct Partnerships |  |  | Commission will not apply if the sale came from a direct brand partnership tracked outside of the affiliate network. |
| Price Comparison |  |  | Not applicable for Incador’s business model; any overlapping sales will be attributed to the last valid channel. |
| In House Publisher Programme |  |  | Internal Incador partnerships and ambassador links take priority over network-tracked affiliate links. |
| Other Affiliate Networks |  |  | Sales will be tracked to the network that received the last click; only one commission will be paid per sale. |