| What promotional types of publishers are allowed to work on your program? |
| Cashback |  |  | Allows publishers to offer a small rebate to their customers. This is great for driving volume and repeat purchases of your gourmet cookies. |
| Content | | | Highly recommended! Includes bloggers, recipe sites, and review sites. This is where you get high-quality traffic interested in gourmet food and gifting. |
| Coupon Code | | | Recommended, but with a restriction. Allows publishers to share specific coupons. Recommendation: Only pay full commission on codes you have provided directly to that publisher. This prevents unauthorized code sharing. |
| E-mail | | | Publishers can use their mailing lists. A great source of targeted traffic if the publisher's list is relevant to gourmet food/gifting. |
| Loyalty | | | Includes sites that award points, miles, or rewards. Great for acquiring new customers through existing loyalty programs. |
| Search |  |  | |
| Behavioural Retargeting | | | |
| Media Brokers | | | Allows publishers that manage large ad inventories. They can generate significant reach for your brand. |
| Are there any other restrictions that publishers need to consider? For example promoting adult content or age-restricted products. | | | Publishers must not use the Bell's Reines brand or links on sites containing adult content, illegal activities, hate speech, or content that contradicts our family-friendly brand image. |
