| What promotional types of publishers are allowed to work on your program? |
| Cashback |  |  | Only approved high-quality cashback platforms that align with Axonall’s brand positioning. Must follow brand guidelines and promote premium offers only. |
| Content |  |  | |
| Coupon Code |  |  | |
| E-mail |  |  | Must have GDPR-compliant lists and secure prior approval for creative. |
| Loyalty |  |  | Loyalty schemes aligned to premium travel or luxury lifestyle audiences. |
| Search |  |  | No bidding on Axonall brand terms, variants, or misspellings. No direct linking from PPC without approval. |
| Behavioural Retargeting |  |  | May be approved on a case-by-case basis for partners who meet our brand and creative standards. |
| Media Brokers |  |  | |
| Are there any other restrictions that publishers need to consider? For example promoting adult content or age-restricted products. |  |  | Axonall does not permit promotion on:
Adult content or pornographic websites.
Gambling or betting platforms.
Sites promoting violence, hate speech, or political extremism.
Content that conflicts with Axonall’s sustainability ethos. |