| Do you de-duplicate publisher sales against any other online advertising channels? |  |  | We de-duplicate affiliate sales against select internal and external channels to ensure proper attribution.
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| PPC Brand | | | We prioritize internal brand search campaigns. Affiliate sales from brand keyword bidding may be de-duplicated or disqualified.
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| PPC Generic |  |  | |
| E-mail Advertising | | | If the customer was engaged through our in-house email marketing, we may de-duplicate affiliate referrals.
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| Display Advertising | | | Sales from internal or paid media display campaigns may override affiliate attribution.
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| Direct Partnerships | | | Direct partnerships (e.g., influencer campaigns tracked via other platforms) may override affiliate credit.
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| Price Comparison | | | |
| In House Publisher program | | | If we run a direct affiliate relationship outside of Awin, we may de-duplicate to avoid dual payouts.
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| Other Affiliate Networks | | | We de-duplicate sales tracked via other affiliate networks to prevent double attribution and payout.
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