About Ribble CyclesRibble Cycles has been hand-building proper British bikes since 1897, making us one of the longest-established bicycle retailers in the world. Born in Lancashire and built for riders who refuse to follow the crowd, Ribble is the home of The Original Outliers. Every bike is designed, tested and perfected in England, built to order, and exclusively available through us. With showrooms in Clitheroe, Birmingham, Bristol and Kent, and delivery to over 50 countries worldwide, Ribble serves a passionate and growing global cycling community.
What We Sell- Road Bikes - lightweight, aerodynamic performance bikes for every level
- Gravel Bikes - race-proven and adventure-ready across carbon, titanium, alloy and electric
- Hybrid Bikes - versatile everyday riding for commuters and leisure riders
- Electric Bikes - natural pedal-assist across road, gravel and hybrid platforms
- Components and Groupsets - a full range of upgrade parts and accessories
Why Partner With Ribble?- Average order value of £1,500 to £3,000 on bikes, with premium builds reaching £7,000
- 0% finance and zero deposit available sitewide, removing the biggest barrier to purchase
- Cycle to Work scheme compatible, offering customers up to 47% savings
- Lifetime frame warranty and 30 day test ride guarantee on every bike
- Sole retailer of all Ribble bikes, no price competition or undercutting
- Dedicated in-house marketing team providing regular creative support and assets
- Regularly acclaimed by Cycling Weekly, Cyclist and other industry leading publications
- Manual review of all applications to ensure a mutually beneficial partnership
- Cookie length - 30 days
Who Is a Good Fit?Cycling content creators, road and gravel ride bloggers, bikepacking and adventure cycling channels, fitness and outdoor publishers, cycling YouTubers, triathlon communities and Strava community managers. If your audience rides or aspires to ride, Ribble converts.
CommissionBikes - 1% (0% for cashback sites)
Groupsets - 1.5%
Everything Else - 2%
Restricted PPC PolicyNo affiliate should bid on the Ribble Cycles brand name, derivatives, misspellings or variations. The brand name may not appear in ad copy or ad titles. Affiliates breaking these terms will be suspended from the programme.
Ribble reserves the right to remove commission on any transaction where an exclusive voucher code was used without permission. Affiliates promoting unauthorised codes may have commissions cancelled and be suspended from the programme.
For more information please contact your account manager.
The Original Outliers Since 1897. Proper British bikes. Hand-built bespoke for you.