About Ribble Cycles
Ribble Cycles has been hand-building British bikes since 1897, making us one of the world’s longest-established bicycle retailers. Born in Lancashire and built for riders who refuse to follow the crowd, Ribble is The Original Outlier. Every bike is designed, tested and perfected in England, built to order and sold exclusively through us. With UK showrooms and delivery to over 50 countries, we serve a passionate global cycling community.
What We Sell
- Road Bikes – Lightweight, aerodynamic performance bikes for every level
- Gravel Bikes – Race-proven and adventure-ready in carbon, titanium, alloy and electric
- Hybrid Bikes – Versatile everyday riding for commuters and leisure riders
- Electric Bikes – Natural pedal-assist across road, gravel and hybrid platforms
- Components & Groupsets – Full range of upgrade parts and accessories
Why Partner With Ribble?
- Average bike order value £1,500–£3,000, premium builds up to £7,000
- 0% finance and zero deposit sitewide
- Cycle to Work scheme compatible, saving customers up to 47%
- Lifetime frame warranty and 30-day test ride guarantee
- Sole retailer of Ribble bikes – no price competition
- In-house marketing team with creative support
- Featured in Cycling Weekly, Cyclist and more
- Cookie length: 30 days
Who Is a Good Fit?
Cycling content creators, road and gravel bloggers, bikepacking and adventure channels, fitness and outdoor publishers, cycling YouTubers, triathlon communities and Strava leaders. If your audience rides or aspires to ride, Ribble converts.
Commission
- Bikes: 1% (0% cashback sites)
- Groupsets: 1.5%
- Everything else: 2%
PPC Policy
No bidding on Ribble brand name, variations or misspellings. Brand name cannot appear in ad copy or titles. Breaches may result in suspension. Unauthorised voucher codes will void commission.
The Original Outliers Since 1897. Proper British bikes. Hand-built for you.