Frugi - Organic Children's Clothing from Birth to 10 years old. Organic Clothing that is ethical, responsible and just good quailty for your kids


Attribution Period (Cookie Length)

30 Days


Frugi Affiliate Programme

Welcome to the Frugi Organic Children's Clothing affiliate programme.

Founded by Lucy and Kurt Jewson as Cut4Cloth, Frugi have been making award-winning, colourful organic cotton clothing for babies, kids and mums since 2004.  

Famous for our rainbows, Frugi believe in a colourful future where organic cotton and ethical practices take the lead, and it’s these values that have seen us become one of the fastest growing children’s clothing retailers in the UK. 

If you’re a publisher with strong ethical and planet-friendly values with great content and a parenting audience, we’d love to hear from you.



  • High conversion rates and low return rates 
  • £60 AOV 
  • Cookie period: up to 30 days 
  • Returns period: 30 days 
  • Sales validated typically within 30 days 


Tools we make available to you 

  • Access to product inventory via feed 
  • Access to a range of Frugi banners 
  • Support from our Digital Marketing team 
  • From time to time we offer exclusive affiliate-only discounts