Daylong Shop is the UK's leading compression support hosiery retailer, selling graduated compression stockings, tights, socks, maternity tights, accessories, and anti-cellulite hosiery. It's backed by Credenhill Ltd, an NHS supplier of compression garments for over 50 years.
Market opportunity: Over 50% of the Western population could benefit from compression hosiery, either for medical conditions or to prevent tired, aching legs—representing a largely untapped market.
Target audiences:
- Fashion-conscious buyers – stylish compression hosiery with health benefits, so customers don't have to rely solely on the NHS
- Pregnant women – maternity support tights for any stage of pregnancy through a year postpartum, helping prevent/manage varicose veins caused by pregnancy weight gain
- Office workers – aching legs sufferers (22,000 monthly Google searches for "aching legs"), with millions of potential customers needing relief during the workday
- Travelers – support socks for long flights/journeys to reduce DVT risk and leg fatigue
Affiliate program:
- Up to 5% commission on all site conversions
- Average order value ~£50, though AWin often drives higher-value sales
- Coupon codes always start with "aw" (e.g., "awhealthypattern")
- Affiliates cannot distribute unauthorized codes—sales using other codes will be rejected
- Explicit permission required from Daylong before using any coupon in an affiliate program
