| What promotional types of publishers are allowed to work on your program? |
| Cashback |  |  | |
| Content |  |  | |
| Coupon Code | | | |
| E-mail | | | Must comply with CAN-SPAM/FTC rules, don’t mislead, and don’t spam |
| Loyalty | | | |
| Search | | | |
| Behavioural Retargeting | | | |
| Media Brokers | | | |
| Are there any other restrictions that publishers need to consider? For example promoting adult content or age-restricted products. | | | No promoting alongside adult, gambling, political or age-restricted content. No use of browser extensions, toolbars or adware. No placements on sites with hate speech, violent or offensive material. |
