| If publishers promote you via PPC, will they be entitled to full commission? |  |  | PPC allowed only on generic/non-branded keywords (e.g., “organic skincare”). No trademark bidding, brand + terms, or direct linking. |
| If publishers directly link to your website from search engines, will they receive full commission? |  |  | |
| If publishers use your brand name in their display URL, will they receive full commission? | | | |
| If publishers use your brand name in their paid search title and description, will they receive full commission? | | | |
| If publishers add your brand name into their negative keyword list, will they receive full commission? | | | Strongly encouraged to prevent policy violations. |
| If publishers display their ads when your brand name or variations of your brand name are entered as search keywords, will they receive full commission? (e.g. vodafone, voda fone) | | | |
| If publishers display their ads when misspellings of your brand name are entered as search keywords will they receive full commission? (e.g. vodofone) | | | |
| If publishers display their ads when your brand name and another word are entered as search keywords, will they receive full commission? (e.g. Vodafone Mobile) | | | |
| Do you have a restricted group of publishers who can earn commission on sales generated by brand related terms? | | |
| For any agreed publisher paid search activity, will publishers be paid for sales generated from the following search engines? | | |
| Google | | | Yes (with restrictions, no brand terms or direct linking) |
| Yahoo | | | Yes (with restrictions, no brand terms or direct linking) |
| Bing | | | Yes (with restrictions, no brand terms or direct linking) |
| Other | | | Yes (with restrictions, no brand terms or direct linking) |
| Are there any specific search terms (keywords) where sales from publisher PPC ads will not be eligible to earn commission | | | :All trademark terms, variations, misspellings, and “brand +” combinations (e.g., “Kadalys,” “Kadalys skincare,” “Kadalys coupon”). |
| If publishers place shopping ads on a search engine and link directly to your website, are they eligible to receive full commission? | | |
| If publishers place shopping ads on a search engine such as a Comparison Shopping Service (CSS), does this activity need to be tracked in a separate specific publisher account? | | | Shopping ad activity (including CSS) is only allowed with prior written approval from Kadalys. All CSS activity must be tracked in a separate publisher account. Unauthorized shopping ads will not receive commission. |
