| What promotional types of publishers are allowed to work on your program? |
| Cashback |  |  | |
| Content |  |  | |
| Coupon Code | | | Only authorized discount codes and approved promotions permitted |
| E-mail | | | Must comply with FTC, CAN-SPAM, and all applicable laws |
| Loyalty | | | |
| Search | | | PPC/search activity prohibited unless expressly approved in writing |
| Behavioural Retargeting | | | |
| Media Brokers | | | |
| Are there any other restrictions that publishers need to consider? For example promoting adult content or age-restricted products. | | | Publishers must comply with FTC guidelines and may not promote unlawful, sexually explicit, gambling-related, alcohol, tobacco, vaping, drug-related, violent, hateful, discriminatory, offensive, or otherwise non-child-friendly content. |
