| What promotional types of publishers are allowed to work on your program? |
| Cashback |  |  | Cashback partners are welcome. Sales where direct or internal channels also touched the conversion may be deduplicated per the De-Duplication policy. |
| Content |  |  | Editorial content sites, blogs, newsletters, and influencer channels are the primary target audience. Affiliates are responsible for FTC-compliant disclosure on any post containing an affiliate link. |
| Coupon Code |  |  | |
| E-mail |  |  | Email promotion permitted via opt-in lists with explicit subscriber consent. Unsolicited or list-rental email is prohibited per the SPAM policy in Section 6. |
| Loyalty |  |  | Loyalty and rewards publishers are welcome. Downstream publishers must comply with PPC, Coupon, and COPPA requirements in the Program Terms. |
| Search |  |  | Generic non-brand keyword paid search permitted. Trademark, TM+keyword, and direct linking to game-u.com are prohibited. See PPC tab and Section 7 of Program Terms. |
| Behavioural Retargeting |  |  | |
| Media Brokers |  |  | Sub-affiliate networks and aggregators welcome. Operators are responsible for downstream publisher compliance with PPC, Coupon, COPPA, and other Program Terms requirements. |
| Are there any other restrictions that publishers need to consider? For example promoting adult content or age-restricted products. |  |  | Publishers must not promote our program in connection with adult content, gambling, alcohol, tobacco, firearms, dating, or any content unsuitable for minors. All promotional creative must be family-friendly and accurately represent the program. |