Hi there! We're Love Letter - a demi-fine jewelry brand that’s fully invested in the joy of dressing for a vacation; playful pieces in sterling silver, 18k gold plating, freshwater pearls, and pops of color, made to go from city to coast.
We’re looking to work with creators, curators, and stylists who genuinely connect with our vacation-ready aesthetic and feel the same love for travel we do. We offer trackable affiliate links and a flexible approach to content, especially for creators who prefer building their own look and storytelling.
Commission Structure
Affiliates earn commission on valid sales only (excluding VAT/sales tax, delivery charges, credit card fees, and service charges).
Commission is not paid on canceled or returned orders, fraudulent transactions, or breaches of program terms.
Promotional Guidelines
Only content publishers and creators are accepted. Cashback, coupon, voucher, loyalty, retargeting, and media broker partners are not permitted.
Affiliates may not bid on Love Letter brand terms, misspellings, or URL variations in any paid search activity. PPC promotion is not permitted.
Affiliates may not use the Love Letter name, logo, or trademarks in domains, display URLs, or social handles.
Content & Branding
Creators are encouraged to produce authentic, original content that reflects Love Letter’s luxury and travel-inspired positioning.
All organic content (posts, blogs, reviews, styling edits) is welcome without pre-approval.
Paid advertising (boosted posts, Meta/TikTok ads, Google Ads) using Love Letter branding requires prior written approval.
Affiliates may only use approved imagery, logos, and creative assets provided by Love Letter. No unauthorized edits, recolors, or misleading representations of products are allowed.
De-Duplication & Attribution
Affiliate sales are de-duplicated against Love Letter’s own paid channels (brand and generic PPC, email, display, and direct partnerships).
Sales from approved creator platforms integrated into Awin (e.g., ShopMy, Collective Voice) are always eligible for commission.
General Conduct
Affiliates may not promote Love Letter in association with adult, offensive, or inappropriate content.
Misleading discounting or unauthorized promotions are prohibited.
Love Letter reserves the right to remove any affiliate who does not comply with these guidelines.
By joining the Love Letter affiliate program, you agree to operate in line with these terms. Our goal is to build long-term, authentic relationships with creators and publishers who want to share Love Letter with their communities in a way that reflects our values.
