Welcome to the EcoFlow Affiliate Program! As an affiliate partner, you play a crucial role in promoting our eco-friendly, innovative power solutions. To ensure that our brand is represented consistently and professionally, we have prepared these affiliate branding guidelines. Please review and follow these guidelines in all your promotional efforts, to maintain a cohesive brand identity across all marketing channels.
- Logo Usage:
- Always use the official EcoFlow logo provided in our branding kit
- Do not alter the size, proportion, color, or orientation of the logo
- The logo must be clear and readable
- When placing the logo on a background, ensure sufficient contrast for visibility
- Company Information:
- Familiarize yourself with our core products, mission, and values
- Accurately represent the features, benefits, and applications of our products
- Emphasize our commitment to eco-friendly, renewable energy solutions
- Color Palette:
- Use the official EcoFlow color palette provided in the branding kit
- Ensure consistency in color usage across all promotional materials
- Typography:
- Maintain readability and professional quality in all content
- Visual Content:
- Use high-quality, clear images and videos that reflect the brand's reputation for innovation and reliability
- Prioritize eco-friendly visuals, showcasing the environmental benefits of our products
- Promotional Messaging:
- Use a positive, informative tone when promoting EcoFlow products
- Highlight the innovative and eco-friendly aspects of our power solutions
- Do not make false claims, exaggerations, or unsupported comparisons with competitors
- Dos and Don'ts:
- Do focus on the unique selling points of our products and their positive impact on the environment
- Do not engage in misleading promotion tactics or spam
- Do not target audiences or regions where EcoFlow products are not available or not allowed
- Social Media Guidelines:
- Use the appropriate EcoFlow hashtags and handles when promoting on social media
- Share content that reflects the brand's values and commitment to renewable energy
- Engage with potential customers professionally, providing accurate and helpful information
- Legal and Compliance Requirements:
- Adhere to all applicable advertising and consumer protection regulations
- Include the required affiliate disclosure statements in your promotional materials
- Respect trademark, copyright, and intellectual property rights
By following these affiliate branding guidelines, you can help us grow the EcoFlow brand while enjoying a successful partnership. We appreciate your commitment to maintaining a consistent brand image and look forward to our collaboration. Should you have any questions or require further guidance, please feel free to reach out to the EcoFlow Affiliate Team.
