- Program description
This Greyhound affiliate program aims to generate ticket sales for all U.S. and cross-border routes throughout the network. Affiliates will be informed of the latest offers and can utilize various tools, including banners, text links, and booking widgets to promote these offers. The Greyhound team is available to provide additional information necessary for content creation and to discuss special promotions.
2. Merchant description
From the beginning, Greyhound has been known for offering affordable fares to allow people to travel to the next town or across the U.S. A globally recognized iconic brand, Greyhound connects thousands of communities across North America by providing convenient, comfortable and affordable service.
Greyhound serves over 1600 destinations in North America. with our fleet of over 700 buses powered by clean diesel, low emission engines.
In 2015 we became the first international coach operator to launch domestic service in Mexico, with seamless cross-border services connecting our private terminals in Monterrey and Nuevo Laredo with our U.S. network.
Onboard Greyhound, you get:
Free Wi-Fi
Free Onboard entertainment, including movies, tv shows and games
Comfortable seats
Extra legroom
Power Ports
3. Target group
Though Greyhound is used by passengers of all ages, the prevailing target market is people under age 35 and are generally budget shoppers. If you plan to use specific targeting parameters, please consult us for more details.
4. Commission and Attribution
Sales made by publishers will be rewarded with a 4% commission of the order value excluding Platform/Service fee based on our CLV attribution method.
For its attribution, Greyhound considers the complete customer journey (within each transaction and across all transactions of a customer). The attribution considers all touchpoints leading to a conversion as well as the contribution to future orders. Publishers are therefore not only rewarded for their touchpoints in one single transaction but might also get rewarded for future ones.
Cashback publishers are submitted to the following attribution to reward their users: the order will be attributed to a cashback publisher if user started the session during which the order has been made. A session lasts 10 minutes. For the exception to be applied, the publisher should have ‘’Cashback’’ set up as Primary Type in their Awin account.
Please consult the document “Greyhound Customer Lifetime Value Attribution” on the interface for all details.
The partner is expressly prohibited from using the company's brand search terms (brand keywords) such as "grey-", "greyhound", “greyhound express”, “greyhound package express”, ‘’greyhound connect”, ‘’quicklink'' and ‘’boltbus'' in search engines (Google AdWords, YSM!, MIVA, etc.). This also includes adding "www." or ".us" to the keywords and spelling mistakes in the above keywords (e.g. grayhoundbus, greyound). Furthermore, if the partner books the search term "bus" or other generic keywords with the match option "broad", “greyhound” and spelling errors are to be set as negative.
