All affiliates must adhere to the Primrose Brand Guidelines. For the latest copy, kindly contact our marketing team at marketing@primrose.co.uk
Affiliates are required to conduct promotions of Primrose brands responsibly, refraining from practices that could be construed as 'spamming' or misrepresentation, and avoiding any actions that may tarnish the reputation of our company, trading names, brand names, or our suppliers.
Affiliates are to refrain from suggesting that they are 'in partnership' with Primrose, unless an agreement has been made. Any press where Primrose is referenced must have involvement and full sign off from Primrose. Affiliates wishing to pass on information regarding press opportunities should contact marketing@primrose.co.uk
Creatives
Affiliates may not alter any creatives available through the Awin interface. Affiliates are also requested not to hardcode banners into their sites, so updates made to those available through Awin may take immediate effect. If your site requires that banners are hardcoded, please contact the Primrose marketing team to obtain permission before putting this in place. This will allow us to contact you whenever updates are necessary.
Violation of these terms may lead to exclusion from the Primrose affiliate programme, and commissions may be reversed at our discretion.
