1.) The placement of advertisements targeting search terms for the Bergfreunde/Alpinetrek brand is not permitted.
2.) The use of protected brand names, trade names and trademarks is generally only permitted if the partner has obtained the consent of the rights holder. The website and promotional materials must be designed in such a way that they do not infringe the industrial property rights of third parties, in particular copyright, and do not contravene applicable law, including data protection legislation.
3.) The design of the website and promotional materials must not adversely affect the reputation or standing of Bergfreunde/Alpinetrek, the brand, its business operations or its products.