About Paw-up
Paw-up is a pet treat brand and community platform built around animal welfare.
We focus on natural, instinct-led feeding and real support for shelters across the U.S.
What makes us different
Snack-only specialist – We focus exclusively on pet treats, not full meals.
Air-dried & freeze-dried technology – Carefully controlled processing to preserve natural texture and nutrients.
Clean ingredients – No unnecessary artificial additives.
Purpose-driven platform – We actively support animal shelters and build a pet community centered around real experiences.
Our products help pet parents who care about:
Sensitive stomachs
Coat & skin health
Clean ingredient standards
Senior pets or picky eaters
Treats that support natural chewing instincts
What We’re Looking For
We’re seeking publishers and creators who:
Focus on pets, animal welfare, shelters, or responsible pet ownership
Have engaged, trust-based audiences
Value long-term partnerships over one-time promotions
Content creators, bloggers, pet communities, and value-driven affiliates are especially welcome.
Commission & Benefits
7% commission on qualifying sales
5% exclusive discount available for your audience
Access to a brand aligned with animal welfare and community impact
Long-term growth potential as our platform expands
Promotion Guidelines
We encourage:
Authentic product reviews
Real pet experience content
Educational or problem-solving posts
Story-driven content around shelters or responsible pet care
Please avoid:
Paid search bidding on our brand name
Misleading claims
Incentivized or spam traffic
How to Promote Successfully
Affiliates perform best when:
Highlighting the natural ingredients & air-dry / freeze-dry process
Connecting product benefits to real pet owner pain points
Introducing our platform’s animal welfare focus
Sharing the exclusive discount code clearly
We value thoughtful, transparent promotion and are open to long-term collaboration.
