Brand Overview
Neck Hammock is a health and wellness brand focused on helping people relieve neck pain naturally. Designed by a licensed physical therapist, the Neck Hammock uses gentle cervical traction to stretch and relax neck muscles in just 5–10 minutes a day.
Our goal is to make neck and back relief simple, safe, and accessible to everyone — no clinic visits, no complicated equipment, just real relief from the comfort of home.
We’ve been featured across major media outlets and trusted by over 10,000+ happy customers worldwide.
Our Mission
To empower people to take control of their neck and back health by providing practical, effective, and affordable pain relief solutions.
Our Brand Voice
When promoting Neck Hammock, use a voice that is:
Empathetic: Focus on comfort, relief, and care.
Encouraging: Inspire confidence and self-care.
Simple & Clear: Avoid jargon or overcomplicated explanations.
Authentic: Share genuine experiences — what you love about it, how it helps, and how easy it is to use.
Avoid overly “salesy” or medical-heavy language. We aim to connect through trust, not hype.
Core Messaging
Affiliates and creators should focus on these key benefits and messages:
Relieves neck pain and tension naturally
Designed by a licensed physical therapist
Works in just 5–10 minutes a day
Portable and easy to use anywhere
Over 10,000+ five-star reviews
Safe, effective, and clinically inspired
Optional Supportive Points
Great for those working long hours at a desk
Helps improve posture and mobility
Ideal for athletes, travelers, or anyone seeking quick neck relief
Messaging to Avoid
Do not make medical or therapeutic claims that imply guaranteed health outcomes. Avoid:
“Cures chronic pain”
“Fixes spinal alignment”
“Clinically proven to heal injuries”
“Approved or endorsed by doctors”
Stick to experience-based or factual language such as:
✅ “Designed by a physical therapist to help relieve neck pain.”
✅ “Many users experience noticeable relief after just one session.”
Product Photography
You may use official Neck Hammock images found in your affiliate dashboard or request additional assets from affiliates@neckhammock.com
If creating your own content:
Keep lighting natural and bright.
Show the product in use (attached to a door, with relaxed posture).
Avoid showing incorrect or unsafe usage.
Include lifestyle context (home, travel, gym).
Affiliate Content Guidelines
✅ Do
Disclose affiliate partnership clearly (#ad, #affiliate, or “I may earn a commission…”).
Share personal experiences and authentic results.
Keep captions conversational and educational (“This is how I relieve neck pain after long workdays”).
❌ Don’t
Mislead users about pricing or discounts.
Post on Neck Hammock’s official pages or in comments.
Use non-approved coupon codes.
Alter product packaging or create imitation graphics.
PPC & SEO Guidelines
No bidding on trademarked terms: “Neck Hammock,” “neckhammock.com,” “The Neck Hammock.”
No direct linking to neckhammock.com via paid ads.
Avoid using our brand name in domain names, URLs, or ad copy.
Generic wellness or pain-relief keywords (e.g., “neck pain relief,” “portable traction device”) are acceptable.
Social Media Guidelines
Use hashtags like #NeckHammock, #NeckPainRelief, #WellnessAtHome, and #StretchSmart.
Reels and TikToks should show real use or reactions — aim for relatable, everyday moments rather than overly polished ads.
Include your unique referral link and custom discount code in your bio or video caption for at least 2 weeks following product promotion.
Content Approval & Product Gifting
If you’ve received a complimentary product, please confirm the following deliverables:
One IG Reel or TikTok post showcasing your Neck Hammock experience.
Link and discount code included in caption or bio for 2+ weeks.
Send live content links to affiliates@neckhammock.com once posted.
Contact
For brand assets, creative approvals, or content questions:
📧 affliates@neckhammock.com
🌐 www.neckhammock.com
