Dulux
ID | 12009
| Policy Definition | Yes | No | Additional Information |
|---|---|---|---|
| If publishers promote you via PPC, will they be entitled to full commission? |  |  | Subject to all other terms and conditions being met. Generic terms only. If 'Brand' and 'Brand + Generic' keywords and phrases are used, publishers will NOT be entitled to commission. |
| If publishers directly link to your website from search engines, will they receive full commission? |  |  | |
| If publishers use your brand name in their display URL, will they receive full commission? | | | |
| If publishers use your brand name in their paid search title and description, will they receive full commission? | | | Brand name(s) can only be used in paid search title and/or description if the publisher's landing page for the ad contains branded links to dulux.co.uk and no other paint company or paint retailer. |
| If publishers add your brand name into their negative keyword list, will they receive full commission? | | | All brand keywords and phrases must be set as negative match. |
| If publishers display their ads when your brand name or variations of your brand name are entered as search keywords, will they receive full commission? (e.g. vodafone, voda fone) | | | |
| If publishers display their ads when misspellings of your brand name are entered as search keywords will they receive full commission? (e.g. vodofone) | | | |
| If publishers display their ads when your brand name and another word are entered as search keywords, will they receive full commission? (e.g. Vodafone Mobile) | | | |
| Do you have a restricted group of publishers who can earn commission on sales generated by brand related terms? | | |
|
| For any agreed publisher paid search activity, will publishers be paid for sales generated from the following search engines? | | | |
| | ||
| Yahoo | | | |
| Bing | | | |
| Other | | | |
| Are there any specific search terms (keywords) where sales from publisher PPC ads will not be eligible to earn commission | | | Any 'Brand', 'Brand + Generic', or search terms containing the name of a Dulux paint colour - see general terms and conditions. |
| If publishers place shopping ads on a search engine and link directly to your website, are they eligible to receive full commission? | | | |
| If publishers place shopping ads on a search engine such as a Comparison Shopping Service (CSS), does this activity need to be tracked in a separate specific publisher account? | | |