Summary

Dulux is the UK’s leading paint brand, with a wealth of products and services designed to help you find the colours that you’ll love in your home, and give you the expert knowledge you’ll need to achieve great results.

Payments

Attribution Period (Cookie Length)

30 Days

Policy Definition Yes No Additional Information
If publishers promote you via PPC, will they be entitled to full commission?Subject to all other terms and conditions being met. Generic terms only. If 'Brand' and 'Brand + Generic' keywords and phrases are used, publishers will NOT be entitled to commission.
If publishers directly link to your website from search engines, will they receive full commission?
If publishers use your brand name in their display URL, will they receive full commission?
If publishers use your brand name in their paid search title and description, will they receive full commission?Brand name(s) can only be used in paid search title and/or description if the publisher's landing page for the ad contains branded links to dulux.co.uk and no other paint company or paint retailer.
If publishers add your brand name into their negative keyword list, will they receive full commission?All brand keywords and phrases must be set as negative match.
If publishers display their ads when your brand name or variations of your brand name are entered as search keywords, will they receive full commission? (e.g. vodafone, voda fone)
If publishers display their ads when misspellings of your brand name are entered as search keywords will they receive full commission? (e.g. vodofone)
If publishers display their ads when your brand name and another word are entered as search keywords, will they receive full commission? (e.g. Vodafone Mobile)
Do you have a restricted group of publishers who can earn commission on sales generated by brand related terms?
For any agreed publisher paid search activity, will publishers be paid for sales generated from the following search engines?
Google
Yahoo
Bing
Other
Are there any specific search terms (keywords) where sales from publisher PPC ads will not be eligible to earn commissionAny 'Brand', 'Brand + Generic', or search terms containing the name of a Dulux paint colour - see general terms and conditions.
If publishers place shopping ads on a search engine and link directly to your website, are they eligible to receive full commission?
If publishers place shopping ads on a search engine such as a Comparison Shopping Service (CSS), does this activity need to be tracked in a separate specific publisher account?