HAWKINS LOGOTYPE & BRANDING GUIDELINES
To ensure our logo and brand assets are presented consistently, please follow the guidelines below. You may download and use our official logo only as specified.
HAWKINS LOGOTYPE – HOW TO USE
- Only the official Hawkins logotype provided by Hawkins Cookers UK is permitted for use by third parties.
- The logotype may be displayed in its standard colours (red, black, white)
- The Hawkins name must always be clear, legible, and unobstructed.
- The logo may be placed on imagery only if there is sufficient contrast and clear space to maintain legibility.
- Always use the high-resolution files supplied to ensure quality reproduction across print and digital.
LOGOTYPE – DOS AND DON’TS
DO use the logotype in its entirety and only in approved colourways.
DO ensure there is adequate spacing (“exclusion zone”) around the logo so it is not crowded by other elements.
DO scale the logo proportionally when resizing.
DO NOT alter, distort, or crop the logo in any way.
DO NOT change the colours, fonts, or elements of the logo.
DO NOT overlay the logo onto busy or complex imagery where it becomes unclear.
DO NOT create your own version of the Hawkins logo or retype the brand name.
DO NOT use the Hawkins logotype alongside third-party promotions or advertising unless specifically approved.
At all times, the Hawkins logotype must be presented clearly, accurately, and in full compliance with these guidelines to preserve the integrity of our brand.
