Terms and Conditions
The Partner agrees to be bound by these terms to the exclusion of any other terms, and which will form a legally binding agreement between Cuckoo and the Partner on the earlier of partner’s signature or access to Cuckoo materials through the Awin platform. These terms may only be varied or updated with Cuckoo’s written agreement.
Ethical alignment & compliance
It’s essential to Cuckoo that its partner programme is based on aligned values and ethics. Cuckoo reserves the right to terminate these terms and its agreement with the Partner immediately where this isn’t, or ceases to be, the case, which would include where Partner promotes, either directly through content on its website, or indirectly by partnering with organisations who promote content on their websites, which:
a) infringe and/or encourage others to infringe third party intellectual property rights (including to circumvent ownership or licensing restrictions)
b) contain sexual or explicit images
c) contain content which promotes or incites hatred, violence, offensive or abusive behaviour, or discrimination (in whatever form)
d) contains content which is illegal or which promotes illegal activities, or which is fraudulent or misleading.
e) is in breach of law or regulation, including UK GDPR
f) Cuckoo otherwise considers to be contrary to the values, ethics and standards it expects from any third party associated with it.
Type of affiliates and scope of activities
To be confined to digital and on-line promotional activities only, so no telesales or door to door.
Where a Partner wishes to market Cuckoo’s services via email or otherwise intends to directly target individual consumers, it must not lead with Cuckoo’s brand or otherwise give the appearance or impression that the marketing is coming from or on the instructions of Cuckoo. If any prospect objects to the partner’s marketing of Cuckoo’s services and/or requests for no further contact in respect thereof, Partner must inform Cuckoo without undue delay to enable Cuckoo to update its marketing records.
Cuckoo’s partner programme aims to target the following types of affiliates: Loyalty, Email, Voucher/codes, Content, price comparison affiliate.
Attribution period: 30 days
Payment: Cuckoo’s affiliate programme rewards partners for every “new”, “paying customer” introduced to Cuckoo in line with these terms. This means commission will not be payable for the following:
a) renewing customers and customers first introduced via another third party or who are currently moving through Cuckoo’s customer journey.
b) any new customer introduced to Cuckoo by the Partner but who cancels their order before paying their first bill or whose contract is terminated by Cuckoo due to customer’s default.
c) customers who are introduced to Cuckoo by the Partner in breach of these terms.
Scope of Offers
Partners may only promote voucher codes and other offers and promotions communicated to it through the Awin Platform or as agreed in writing by Cuckoo.
Use of Cuckoo materials and IP
Partner must not incorporate, or copy Cuckoo URL or and derivation thereof as part of Partner’s URL.
Partner must bot hold itself out as Cuckoo, or otherwise give the impression that Partner is anything other than independent sales agent promoting and selling Cuckoo’s services as an independent business for a commission.
Partner may only use Cuckoo materials provided through the Awin Platform to sell and promote Cuckoo’s services and which must be used as directed, incorporating all qualifications, and not altered in any way.
Partner must ensure it only uses current Cuckoo material, offers and promotions and must therefore regularly check the Awin platform. Cuckoo reserves the right to reject any order placed by a customer which do not reflect Cuckoo’s then current promotional terms and Partner agrees to take full responsibility and issue an apology to any customer whose order is cancelled due to breach of this term.
If Partner wishes to use its own creative to sell or promote Cuckoo services or otherwise incorporate Cuckoo materials into Partner’s creative, it must first submit a copy of the creative to Cuckoo in the form in which it will appear, with at least seven days prior notice, which Cuckoo may approve or reject at its absolute discretion. If Cuckoo has not responded to Partner within 7 days of receipt, Partner may use the creative save that Cuckoo reserves the right to subsequently object to the use of such materials and instruct the Partner to remove or amend the same, which the Partner agrees to do no later than 72 hours after receiving Cuckoo’s instructions.
Subnetworks
Subnetworks may only be used with Cuckoo’s prior written consent which may granted or withheld at Cuckoo’s absolute discretion.
Cuckoo Terms and Conditions apply- https://www.cuckoo.co/legal/terms
