| Do you de-duplicate publisher sales against any other online advertising channels? |  |  | |
| PPC Brand | | | Brand bidding is not permitted. Sales are credited only to approved affiliates with non-PPC traffic. |
| PPC Generic | | | Generic keyword campaigns (e.g., “linen dresses”) are managed in-house. |
| E-mail Advertising | | | VIR VITA’s in-house emails are de-duplicated. However, affiliate-driven Substack newsletters are permitted and not de-duplicated. Substack writers are treated as content publishers — they may promote with full commission eligibility. |
| Display Advertising | | | VIR VITA manages display campaigns separately; affiliate-attributed sales may be de-duped against this traffic. |
| Direct Partnerships | | | Sales from press, stylist, and curated partnerships may override affiliate attribution if agreed upon in advance. |
| Price Comparison | | | We do not currently partner with comparison engines. Sales from such sources will be de-duplicated. |
| In House Publisher program | | | VIR VITA manages a limited number of direct influencer partnerships; sales may be de-duplicated against affiliate traffic. |
| Other Affiliate Networks | | | If we work with additional networks, we ensure tracking rules are in place to avoid double commission payments. |
