Garner Supply

To maintain brand consistency and credibility, all affiliates are required to follow these guidelines when representing Garner Supply in any promotional content. These standards ensure that all affiliate communications reflect the values and professionalism of our brand.

🏷️ Brand Name Usage

The correct and full name Garner Supply must always be used. Do not abbreviate, alter, or misspell the brand (e.g., avoid “Garnersupply,” “Garnar Supply,” or “Garner”).

🖼️ Logo Usage

Our official logo is a bold black “G” on a white background. Affiliates may only use approved versions of the logo. Do not stretch, recolor, crop, or add effects. Ensure it is placed on a clean, high-contrast background with enough padding for clarity.

Approved logo files can be requested via: affiliates@garnersupply.com

🎨 Color Palette

All promotional materials should align with our brand’s minimalist and professional aesthetic.

Primary Colors:

Black: #000000

Grey: #757575

White: #FFFFFF

Avoid using off-brand colors or overly vibrant design schemes that conflict with our neutral, healthcare-appropriate look.

✍️ Tone & Voice

Garner Supply’s voice is compassionate, professional, and trustworthy. We serve a wide range of customers, including caregivers, seniors, and healthcare professionals. Always use supportive, clear, and respectful language — especially when discussing health, aging, or mobility-related products.

Avoid exaggerated claims, sensationalism, or casual/humorous tones.

📚 Approved Product Categories

Your content may promote products across these official Garner Supply categories:

Medical Supplies

Health & Beauty

Grocery & Nutritional Items

Furniture (including ergonomic & medical-use)

Office Supplies

Janitorial Products

Technology & Electronics

Use official product descriptions from garnersupply.com and never alter facts or benefits beyond what is stated on our site.

❌ What Not to Do

Don’t use unapproved logos or modify visual brand elements.

Don’t use misleading promotional tactics or unauthorized coupon codes.

Don’t imply exclusive partnerships or impersonate Garner Supply.

Don’t promote Garner Supply on sites containing adult, political, gambling, or controversial content.

✅ Optional Tagline

If you wish to use a tagline, the following is approved for affiliate use:

“Everyday Essentials. Delivered with Care.”