| Do you de-duplicate publisher sales against any other online advertising channels? |  |  | We use de-duplication to ensure only one marketing channel is credited for a sale. Preference is given based on last-click attribution unless otherwise stated. |
| PPC Brand | | | Brand PPC activity is not commissionable unless pre-approved. |
| PPC Generic | | | De-duplicated against internal paid search campaigns |
| Email Advertising | | | Internal email marketing activity takes priority over affiliate email activity. |
| Display Advertising | | | Sales from affiliate display may be de-duplicated against in-house campaigns. |
| Direct Partnerships | | | Sales through exclusive partnerships or direct contracts may override affiliate tracking. |
| Price Comparison | | | If tracked through other platforms or direct feeds, commissions may be de-duplicated. |
| In House Publisher Programme | | | Our internal programme takes priority to prevent commission overlap. |
| Other Affiliate Networks | | | We only pay commission once per sale; duplicate tracking across networks will be reviewed and may be declined. |
