| Do you de-duplicate publisher sales against any other online advertising channels? |  |  | We de-duplicate to ensure fair and accurate commission attribution. |
| PPC Brand |  |  | Sales generated from our brand PPC campaigns are prioritised over affiliate traffic if a clash occurs. |
| PPC Generic |  |  | We de-duplicate against our own generic PPC campaigns to prevent double payment. |
| Email Advertising |  |  | In-house email campaigns take priority where applicable. |
| Display Advertising |  |  | In-house display ads take priority where applicable. |
| Direct Partnerships |  |  | Direct brand partnerships and collaborations are prioritised over affiliate referrals. |
| Price Comparison |  |  | Sales from in-house or direct price comparison initiatives take priority. |
| In House Publisher Programme |  |  | Sales from internal publisher initiatives are prioritised where relevant. |
| Other Affiliate Networks |  |  | We de-duplicate across other affiliate networks to avoid duplicate commissions. |