| Do you de-duplicate publisher sales against any other online advertising channels? |  |  | Our program operates on a "last click wins" model. Sales will be de-duplicated against other paid marketing channels to ensure a single commission is paid per transaction. |
| PPC Brand | | | Our own brand PPC ads take precedence over affiliate sales. This protects our brand spend and ensures commissions are only paid on incremental sales. |
| PPC Generic | | | Our own generic PPC ads take precedence. Publishers are encouraged to use unique, non-generic search terms to drive new traffic and earn commission. |
| E-mail Advertising | | | Our own email marketing takes precedence over affiliate sales to protect our internal customer list. |
| Display Advertising |  |  | |
| Direct Partnerships | | | Sales from our direct partnerships take precedence over AWIN sales to ensure a single commission is paid per transaction. |
| Price Comparison | | | |
| In House Publisher program | | | |
| Other Affiliate Networks | | | Sales are de-duplicated against all other affiliate networks. The last network to drive the final click will receive credit for the sale to prevent dual commissions. |
