| If publishers promote you via PPC, will they be entitled to full commission? |  |  | Publishers may not bid on Dermwel-branded terms or variations. PPC commissions apply only to non-brand generic keywords. Unauthorized brand bidding may result in commission denial. All PPC activity must be pre-approved by Dermwel. |
| If publishers directly link to your website from search engines, will they receive full commission? |  |  | Publishers earn full commission only for non-brand, generic keyword traffic. Direct linking on brand terms is prohibited. Unauthorized brand bidding will result in commission denial. All PPC activity must be pre-approved by Dermwel. |
| If publishers use your brand name in their display URL, will they receive full commission? |  |  | |
| If publishers use your brand name in their paid search title and description, will they receive full commission? |  |  | |
| If publishers add your brand name into their negative keyword list, will they receive full commission? |  |  | Publishers earn full commission only for non-brand, generic keyword traffic. Direct linking on brand terms is prohibited. Unauthorized brand bidding will result in commission denial. All PPC activity must be pre-approved by Dermwel. |
| If publishers display their ads when your brand name or variations of your brand name are entered as search keywords, will they receive full commission? (e.g. vodafone, voda fone) |  |  | |
| If publishers display their ads when misspellings of your brand name are entered as search keywords will they receive full commission? (e.g. vodofone) |  |  | |
| If publishers display their ads when your brand name and another word are entered as search keywords, will they receive full commission? (e.g. Vodafone Mobile) |  |  | |
| Do you have a restricted group of publishers who can earn commission on sales generated by brand related terms? |  |  |
| For any agreed publisher paid search activity, will publishers be paid for sales generated from the following search engines? |  |  |
| Google |  |  | |
| Yahoo |  |  | |
| Bing |  |  | |
| Other |  |  | |
| Are there any specific search terms (keywords) where sales from publisher PPC ads will not be eligible to earn commission |  |  | ‘Dermwel,’ ‘Dermwel skincare,’ ‘Daily Dose,’ ‘Antibacterial Face Towel,’ brand misspellings, ‘Dermwel reviews,’ ‘Dermwel discount,’ ‘Buy Dermwel,’ ‘Dermwel official site,’ ‘Dermwel coupon,’ and direct brand + product name searches |
| If publishers place shopping ads on a search engine and link directly to your website, are they eligible to receive full commission? |  |  |
| If publishers place shopping ads on a search engine such as a Comparison Shopping Service (CSS), does this activity need to be tracked in a separate specific publisher account? |  |  | |