| What promotional types of publishers are allowed to work on your program? |
| Cashback |  |  | |
| Content |  |  | Allowed for premium media, blogs, and review sites focused on skincare and beauty. No misleading claims, unauthorized discount codes, or reselling. |
| Coupon Code | | | |
| E-mail | | | Allowed with prior approval. Must follow CAN-SPAM/GDPR, no misleading subject lines, and only Dermwel-approved content. No unauthorized discount promotions. |
| Loyalty | | | Allowed for vetted rewards-based platforms. No cashback incentives, unauthorized coupon usage, or brand dilution through excessive discounting. |
| Search | | | Allowed for generic skincare keywords. No brand bidding, misspellings, or direct linking from paid ads. Must comply with PPC restrictions. |
| Behavioural Retargeting | | | Allowed through approved networks. No adult, gambling, or harmful content placements. Ads must maintain brand integrity and align with Dermwel’s aesthetic. |
| Media Brokers | | | |
| Are there any other restrictions that publishers need to consider? For example promoting adult content or age-restricted products. | | | Must not promote Dermwel on adult, gambling, or age-restricted sites. No misleading claims, false testimonials, unauthorized reselling, or brand bidding. Ads must align with Dermwel’s branding—no offensive content, excessive discounting, or unapproved dis |
