| Do you de-duplicate publisher sales against any other online advertising channels? |  |  | Yes, we have implemented de-duplication across the following online channels to ensure accurate attribution: |
| PPC Brand |  |  | Sales from brand-related PPC campaigns are de-duplicated to avoid multiple commission payments. |
| PPC Generic |  |  | We ensure generic PPC traffic is monitored and deduplicated where applicable. |
| E-mail Advertising |  |  | We have systems in place to deduplicate email campaigns and affiliate traffic. |
| Display Advertising |  |  | Display traffic is tracked separately, and deduplication is applied. |
| Direct Partnerships |  |  | Sales from direct brand partnerships are deduplicated against affiliate channel |
| Price Comparison |  |  | CSS and affiliate activity are tracked independently to avoid overlaps. |
| In House Publisher program |  |  | Internal publisher sales are tracked separately and deduplicated. |
| Other Affiliate Networks |  |  | We prevent double commissions by deduplicating sales from multiple affiliate networks. |