| What promotional types of publisher are allowed to work on your programme? |
| Cashback |  |  | |
| Content | | | |
| Discount Code | | | |
| Email | | | Email affiliates may be permitted on the programme on a case by case basis. |
| Loyalty | | | |
| Search | | | A small closed group of invite only affiliates are allowed to bid on NOW TV brand terms. |
| Behavioural Retargeting |  |  | |
| Media Brokers | | | |
| Are there any other restrictions that publishers need to consider? For example promoting adult content or age restricted products. | | | Violence, sexually explicit or pornographic content, discriminatory content / representations towards race, gender, religion, nationality, disability, sexual orientation, or age
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