1. Brand Mission & Values
Lacros builds high-quality, well-equipped electric bikes at an affordable price, designed for comfort, power, and everyday freedom.
We believe in making e-mobility accessible to everyone—whether for commuting, leisure, or adventure.
Core values:
Quality & Reliability – Samsung batteries, designed frames, durable suspensions.
Affordability – premium features without inflated prices.
Freedom & Accessibility – e-bikes for city riders, commuters, adventurers, and families.
2. Key Products
Affiliates are encouraged to highlight our flagship models:
Cyclone – Full-suspension commuter e-bike, 400 lbs max load, step-thru design.
Thunder – All-terrain fat-tire full suspension e-MTB, built for trails and off-road.
Pinecone – Compact folding fat-tire e-bike, portable and comfortable, perfect for urban riders.
3. Messaging Guidelines
Do:
Highlight reliability, quality, and value.
Emphasize unique features (Samsung batteries, strong alloy frames, full suspension, fat tires, high load capacity).
Use customer-friendly language (comfortable, practical, powerful, sustainable).
Promote seasonal campaigns (e.g., Back to School, Earth Day, Holiday Sales).
Don’t:
Misrepresent prices, discounts, or product features.
Use medical, misleading, or exaggerated claims (e.g., “the only safe bike in the world” or “100% accident proof”).
Alter or distort our brand logo or visuals.
4. Commission & Tracking
Affiliates earn commissions on approved sales via AWIN.
Ensure all links use AWIN tracking to guarantee proper credit.
5. Contact & Support
For approved creatives, seasonal campaign updates, and questions, please contact: lacrosbikes@gmail.com
