| What promotional types of publisher are allowed to work on your programme? |
| Cashback |  |  |
Allowed with approval. Must promote genuine offers and not incentivize through misleading claims or brand bidding. |
| Content |  |  |
Actively encouraged. Publishers should focus on genuine product reviews, editorials, and lifestyle content. |
| Discount Code |  |  |
Approved coupon partners only. Must use official and valid codes provided via the Awin interface. |
| Email |  |  | Allowed with prior approval. Must comply with GDPR, include opt-out links, and avoid brand term bidding. |
| Loyalty |  |  | Permitted for verified loyalty schemes offering genuine user benefits and transparent tracking. |
| Search |  |  | PPC allowed for approved partners only. No bidding on Desktronic brand, misspellings, or domain terms. |
| Behavioural Retargeting |  |  | Permitted for pre-approved tech affiliates using compliant retargeting pixels and transparent data usage |
| Media Brokers |  |  | |
| Are there any other restrictions that publishers need to consider? For example promoting adult content or age restricted products. |  |  | Desktronic does not allow promotion alongside adult, gambling, or age-restricted content. Family-friendly sites only. |