| Do you de-duplicate publisher sales against any other online advertising channels? |  |  | WA:IT applies de-duplication selectively to avoid double commission payments where other paid marketing channels (e.g. branded PPC, direct partnerships, or other affiliate networks) are involved. This ensures fair and accurate attribution while continuin |
| PPC Brand | | | We de-duplicate sales against our own branded paid search campaigns to protect internal marketing efforts and avoid double attribution. |
| PPC Generic |  |  | |
| E-mail Advertising | | | |
| Display Advertising | | | |
| Direct Partnerships | | | Sales generated through direct brand partnerships or B2B contracts are not eligible for affiliate commission and will be de-duplicated. |
| Price Comparison | | | WA:IT does not authorize traffic from price comparison sites. Any overlap with this channel will result in de-duplication. |
| In House Publisher program | | | Sales from WA:IT’s internal ambassador or referral programs are tracked separately and de-duplicated from affiliate activity. |
| Other Affiliate Networks | | | To avoid double payments, we de-duplicate if the same transaction is tracked by another affiliate network besides Awin. |
