Twelve South: Where Premium Design Meets Human-Centric UtilityFounded in 2009 in Charleston, SC, Twelve South creates accessories that combine premium design with real-world problem-solving. What began as a vision for the Apple ecosystem has evolved into a global lifestyle brand found in Apple Stores in over 100 countries.
We specialize in "design objects" that solve everyday friction—like our award-winning AirFly, recently named "Best Long Haul Flight Essential" by InsideHook.
Why Partner with Us?
- High Conversion: Category-leading products with global brand recognition and an Apple-store pedigree.
- Premium Assets: Access to world-class lifestyle photography and "Engine B" design content.
- Proven Success: From the legendary BookArc to the travel-essential AirFly, we make products that are remarkably useful and made to elevate everyday life.
Content & Inspiration Resources
We support our partners with high-quality imagery and storytelling. Follow our channels to see how we position Twelve South in premium lifestyle contexts and to find inspiration for your next feature:
Instagram @twelvesouth – Daily lifestyle inspiration and design-first content.
Facebook @twelvesouth - Brand heritage, community highlights, and full product galleries.
TikTok @twelvesouth -Travel hacks and the "AirFly in the wild" experience.
YouTube @twelvesouth - In-depth product stories and "how-it-works" visuals.
Pinterest @twelvesouth - High-res mood boards for home and office aesthetics.