ABOUT HEATONIST
The story begins in 2013 with a pushcart and a dream to make food more exciting & flavorful, one plate at a time! Building on a lifelong passion for spice, founder Noah Chaimberg set out to share his appreciation for the best hot sauces with the world. While the hot sauce industry was focused on chasing extreme heat, Noah realized smaller makers were creating craft hot sauces with great flavor and high quality ingredients. Since 2013, HEATONIST has grown to include two flagship hot sauce stores in New York City and heatonist.com has become the world’s most popular online destination for hot sauce.
HOT ONES & HEATONIST PARTNERS
We team up with inspiring content creators, athletes, musicians, TV shows, and more to create one-of-a-kind hot sauce experiences for their fans. As the official hot sauce partner of Hot Ones, HEATONIST is trusted to curate each season's Hot Ones hot sauce lineup and also distributes their original flavors. We also work with Dustin Poirier, Keith Habersberger, KoRn, Santagato Studios/The Basement Yard, and more on unique, collab hot sauce lines.
BECOME AN AFFILIATE
We're excited to work with spice obsessives, food media, gift guide curators and more! We offer 10% starting commission, but please reach out to affiliate@heatonist.com if you're interested in discussing a more tailored partnership.
- Media - With 10+ years of expertise and countless connections in the craft hot sauce industry, our founder Noah is available to add clarity on any and all things spice!
- Social Media/Content Creators - We have special rates and custom discount codes available for creators! Please apply separately via the creator form here.
