Jewel First has provided the best in jewellery & watches at competitive prices since 2011. Jewellery brands such as Pandora, Nomination & Trollbeads & watch brands including Casio & Diesel. Save on thousands of jewellery and watch styles.

Primary Region

United Kingdom


Attribution Period (Cookie Length)

30 Days

Jewel First Affiliate Programme

Why Choose Jewel First

Since 2011, Jewel First has provided customers from all around the world with the biggest and best jewellery and watch brands. We have built an established reputation in the online jewellery market and with our customers by providing high quality and beautiful products with unbeatable discounts. We pride ourselves on providing the best shopping experience possible, partnered with knowledge of the jewellery and watch industry and a high level of customer service. 

Join us for...

  • Generous commission plus regular sale events and discounts to boost sales.
  • High conversion rates and growing volumes of sales each month.
  • Active customers from countries worldwide. 
  • Established brand eager to grow online.
  • Reactive account manager to assist with all of your queries.

Exclusive Brands

We offer exclusive brands to both the UK and world market, as well as well-known popular global brands such as Pandora. Please contact us if you would like more information regarding the brands we stock.

Our Products

Jewel First stocks an extensive range of jewellery, watches and accessories. A catalogue of over 5,000 products with price points suitable for all budgets and tastes. We aim to provide a diverse range of styles and designs following current modern trends so that every customer can find something they like at a price they can afford.


Average order value of £60.


  • UK Express Services Available
  • International Delivery Available

Cashback & Loyalty Affiliates

Please note a lower rate of 3% will apply to transactions where an approved voucher code is used. 

Unauthorised code usage on cashback sites (codes from other marketing channels) will be declined.

Commission Rates

  • Competitive commission structure.
  • 5% base commission rate 
  • 3% base commission rate for voucher sites and for cashback sales where a voucher code has been used
  • Increased commissions available in return for exposure - please get in touch to discuss. Please note, Pandora, Alex and Ani, Trollbeads and Time Beads sre offered at a max commission of 5%, commission increases are not possible on these brands.
  • Commission is paid excluding VAT and P&P on the final transaction amount after all discounts have been applied.

This programme is proudly managed by ThoughtMix. If you would like to discuss placements of promotions, please reach out to the POC below, call 0844 334 4469 or email