Welcome to the ROOBiE affiliate programme.
ROOBiE is an award-winning UK brand creating capsule clothing for babies and children, with selected matching pieces for grown-ups.
Founded by a mum who wanted something different from traditional childrenswear, ROOBiE combines Australian-inspired styling, oversized fits and a premium neutral colour palette. Our coordinated collections make it easier for families to create practical wardrobes where everything mixes, matches and lasts.
From everyday essentials to reversible outerwear and matching grown-up styles, every piece is thoughtfully designed for real family life. Our distinctive, highly visual products are ideal for parenting content, social media, fashion features, seasonal edits and gift guides.
Why become a ROOBiE affiliate?
• Earn 8% commission on valid completed sales
• Promote an award-winning brand with an engaged community and strong customer loyalty
• Access product imagery, campaign assets and regular new launches
• Feature exclusive collections, seasonal promotions and selected matching grown-up pieces
• Receive commission payments securely through AWIN
• Access enhanced rates or exclusive promotions for selected partnerships
ROOBiE has received four industry awards, including recognition in Best UK & International Fashion Newcomer at the Junior Design Awards, Gold in the Organic and Sustainable Baby Awards and has been featured in Cheshire Life and Woman’s Own.
We welcome parenting and family creators, fashion and lifestyle publishers, editorial platforms, gift guides and partners whose audiences align with ROOBiE.