The Welcome to Yorkshire Affiliate Programme rewards businesses, publishers, creators, agencies and partners for referring new businesses to become members of Welcome to Yorkshire. If you already work with Yorkshire businesses or have an audience interested in tourism, hospitality, events or local business, you can earn commission for every successful membership referral.
Help businesses grow while earning commission
Welcome to Yorkshire is the county’s independent membership organisation and marketing platform, operated by Yorkshire.com (International) Ltd from Leeds. We work with businesses across Yorkshire to help them reach visitors through Yorkshire.com, editorial coverage, events listings, newsletters, social media, advertising and promotional campaigns.
When a business joins through your referral, you receive a commission on eligible membership purchases.
Why promote Welcome to Yorkshire?
For more than three decades, the Welcome to Yorkshire brand has championed the county as one of the UK’s leading visitor destinations. Since launching in 2009, Welcome to Yorkshire has:
- Generated more than £100 million in global media coverage.
- Won multiple World Travel Awards for marketing excellence.
- Helped establish Yorkshire as one of the world’s most recognised travel destinations.
- Continues to connect millions of visitors with places to stay, eat, visit and experience across Yorkshire.
Today, Welcome to Yorkshire operates with a commercial, membership-led model focused on supporting Yorkshire businesses and promoting the region year-round.
Who can join?
The programme is ideal for:
- Marketing and PR agencies.
- Chambers of commerce and business organisations.
- Business event organisers.
- Business bloggers, publishers and content creators.
- Anyone with a network of Yorkshire businesses.
