About Babsy
Babsy is a children’s oral health brand created by Pediatric Dentists who understand the daily struggle of getting kids to brush.
Our flagship product, Build-A-Brush, is a customizable, build-your-own toothbrush that turns brushing from a chore into an activity kids actually want to do. Kids can mix, match, and build their own toothbrush with interchangeable brush heads and fun character bits.
Why Promote Babsy?
• Unique product: Build-A-Brush offers a fresh, engaging angle for parenting, kids, gifting, and oral health content.
• Pediatric dentist founded: Created by Board Certified Pediatric Dentists and dads, giving partners an expert-backed story they can trust.
• Highly giftable: Perfect for birthdays, holidays, back-to-school, stocking stuffers, and everyday rewards.
• Great content potential: The build-your-own concept is perfect for unboxings, demonstrations, gift guides, parenting content, and social media.
• Growing brand: Babsy launched in June 2025 and is building a growing community of families looking for more fun and engaging ways to make brushing easier.
Affiliate Program
Our standard commission rate is 15% with opportunities for higher custom rates and special promotions for select partners.
Payment: Managed through Awin
Approved Promotion: Content, social media, email, gift guides, deal/coupon content, and other approved placements.
We’re excited to partner with creators, publishers, parenting platforms, health and wellness platforms, family-focused websites and more to introduce Babsy to more families.
