Spice Dept sells fresh, single-origin spices from India and Sri Lanka.
Most spices sold in the UK are around three years old by the time they reach a kitchen and effectively stale, with the oils that give spices their flavour and aroma long gone.
Spice Dept exists to fix that. We source single-origin spices directly from growers in India and Sri Lanka, and get them to customers within months of harvest. Every tin is harvest-dated, so customers can see exactly how fresh what they're cooking with is.
Why partners do well with us
- A story worth writing about. Freshness and provenance give you a genuine angle, and a reason-to-buy your audience hasn't read a hundred times.
- Built for gifting. Our tins photograph beautifully and land well in gift guides, hampers and Christmas edit placements. Sets are our best-selling format and our highest-value orders.
- Strong basket values. Our sets (the Essentials Nine, the Favourites Six and Build Your Own Six) drive an all-time average order value of £35, well above typical food and drink programmes.
- Customers come back. Spices get used up, and reorders are part and parcel of our customer's behaviour. Refill pouches and an expanded range are also in the works.
- Proven conversion. Site conversion rate currently sits at 2.67%, with an 'Excellent' rating on Trustpilot.
Commission & terms
- Standard commission: 10% on all sales
- Enhanced rates available for content and editorial partners
- Cookie duration: 30 days
- Paid monthly through Awin
Who we'd love to work with
Food and recipe creators, gifting and lifestyle editors, homeware and kitchen publishers, cookery sites, and editorial partners covering British independent brands. If you write about cooking, gifting or provenance, our product will make sense to your audience.
What you'll get
Product photography, lifestyle imagery, recipe content and seasonal creative through the Awin platform. Product samples for reviews and content. Direct contact with our marketing team.
