About The Gilded Horse. The Gilded Horse is a luxury jewelry store for the world of horses — handcrafted in the USA and rooted in Lexington, Kentucky. Every piece is designed to live somewhere between the barn and the ballroom: refined enough for a Derby box at Churchill Downs, personal enough to wear on an early morning ride. We work in 14K gold, 14K white gold, sterling silver, and diamonds, and we build pieces to be passed down — not replaced.
Signature collections. Our flagship Circle Medallion collection ranges from everyday sterling silver pendants to diamond-bordered statement medallions in solid gold. The Classic Anchored Pendant captures the bond between horse and rider in a single, sculptural silhouette. New collections drop seasonally and are tied to the equestrian calendar — Kentucky Derby, National Finals Rodeo, etc., and major holidays.
Who buys. Equestrians of every discipline (hunter/jumper, dressage, polo, eventing, Western), Derby and steeplechase audiences, gift-givers shopping for anniversaries, engagements, and horse-show milestones, and modern luxury buyers drawn to symbol-driven fine jewelry. Our customer is style-led, gift-driven, and brand-loyal — repeat purchase rates are strong and our average order value sits around $400.
Why partner with us. We make publisher campaigns easy. Free U.S. shipping and a 30-day satisfaction guarantee remove the friction that keeps fine-jewelry conversion rates low. Our product imagery is editorial-grade and free to use. We pay competitive commission with bonuses for content publishers and creators producing original editorial, gift guides, and Derby-week features. Custom commission tiers, exclusive codes, and gifted product are available for the right partners.
What converts on our site. Holiday gift guides ("luxury gifts for horse lovers," "equestrian gifts for her"), Derby-week roundups, "what to wear to the Derby" features, fine-jewelry editorials, engagement and anniversary content, and discipline-specific roundups (dressage, polo, eventing).
