Boats Group

Boat Trader is the leading online marketplace for buying and selling boats in the U.S., trusted by millions of boat shoppers and thousands of dealers nationwide. As part of Boats Group, Boat Trader connects serious, high-intent consumers with the largest selection of new and used boats—from fishing boats and pontoons to yachts and personal watercraft.

The Boat Trader Affiliate Program gives publishers the opportunity to earn commissions by promoting a well-known, high-authority brand at the center of the marine industry. Our audience is actively researching and ready to purchase, making Boat Trader an ideal partner for content, comparison, lifestyle, and marine-focused publishers.

Why partner with Boat Trader?

• Industry-leading brand recognition and trust
• High-intent traffic from consumers actively shopping for boats
• Wide range of inventory across all boat types and price points
• Professionally designed creatives and deep-linking opportunities
• Reliable tracking and timely payments via Awin

Whether your audience is passionate about boating, fishing, luxury lifestyles, or outdoor recreation, Boat Trader offers strong conversion potential and long-term earning opportunities.