Summary

Joybuy is JD.com’s online retail business in Europe, offering high-quality brands, delivered from our own warehouses to our customers' doorsteps, through a speedy and reliable network.Plan

Payments

Attribution Period (Cookie Length)

30 Days

Links

Joybuy UK Affiliate Programme

Overview

Joybuy is JD.com’s online retail business in Europe, bringing high-quality global brands directly to customers’ doorsteps through our self-operated warehouses and highly efficient logistics network. As part of JD.com — China’s largest retailer by revenue and a Fortune Global 500 company listed on NASDAQ with over 900,000 employees worldwide — Joybuy leverages the Group’s advanced expertise in technology, retail operations, and supply chain logistics to deliver a seamless shopping experience.

Website

https://www.joybuy.co.uk/

Category

Consumer electronics, home appliances, beauty, groceries, homeware, fashion, baby products and more.

USP

  1. 1. Speedy delivery: Same-day & Next-day Delivery. Complete your order by 11am for same-day delivery by 11pm, or by 11pm for next-day delivery by 3pm.
  2. 2. Trusted quality: Joybuy runs its own retail operation end to end, from sourcing products to delivering them. We can make sure everything meets our quality standards.
  3. 3. 24/7 service: Experience premium support with our 24/7 online customer service.

Discovery

  1. 1. Welcome offer: New user will enjoy welcome discounts on 1 item.
  2. 2. Flash deals: Enjoy Joybuy exclusive discounts on weekly basis.
  3. 3. Bestsellers: Joybuy popular product lists are ranked by sales and views.

Commission Structure

Joybuy operates a category-based affiliate commission structure. The overall CPA range is 3%–15%. Each product category has two commission tiers: a Basic Commission rate and an Incentive Commission rate. Each SKU within the category will be assigned to either the Basic or Incentive tier, depending on factors such as the product’s margin and pricing strategy.

Commission GroupCategory Name (Category ID) Basic CommissionIncentive Commission
Home, Lifestyle & General MerchandiseApparel, Shoes & Accessories (13101), Personal Care (872), Personal Care Devices (159), Health, Wellness (805), Household Laundry (926), Furniture (441), Home Décor (425), Home Textiles (330), Housewares (3815), Cooking Dining (288), Lighting (4702), Garden (4644), Seasonal & Party (4909), DIY & Tools (5349), Pet (1481), Sports & Outdoor (1819), Stationery Office Supplies (2062)10%15%
Food, Beverage, Beauty, Baby, Toys & AutomotiveBeauty (4), Beverages (5968), Ambient Food (5825), Frozen Food (492), Fresh & Chilled Food (1171), Tobacco, Vapes & Alternatives (2646), Toy (3102), Baby (999), Automobiles, Parts & Accessories (8596), Motorcycle Equipments & Parts (8695)8%12%
Gaming, Books & Home AppliancesGaming(2049), Books(11115), Home Appliances(199)6%10%
Electronics & ComputingElectronics(1849), Computing(1989), Other category(/)3%6%
Service*Cards/Services(4493)0%0%

Please note: Commission rates are set at SKU level and may change from time to time between the applicable Basic and Incentive Commission tiers. Partners can access the latest commission rate for each SKU through the product feed. Please refer to the product feed and the relevant feed documentation for the most up-to-date commission information.

Services* refer to ancillary services or service-related products associated with Joybuy products, including but not limited to insurance, installation service fees and gift cards. These items are non-commissionable under Joybuy’s Affiliate Commission Policy.

Important note about PPC

PPC activities and brand bidding are strictly prohibited. Affiliates may not bid on "Joybuy" or any variations, misspellings, trademarks, or brand-related keywords in paid search campaigns. For more information, check the T&Cs.