HF Holidays is the UK’s leading walking and special interest holiday provider, with over 112 years’ experience delivering guided and self-guided holidays across the UK, Europe and worldwide as well as a range of Special Interest holidays including Bridge, Dancing, Bird Watching and more. HF Holidays work hard to provided holiday experiences which inspire fun, friendship and an active enjoyment of the outdoors.
As a B Corp certified, member-owned co-operative, HF Holidays combines responsible travel with exceptional customer care. HF Holidays own 16 Country Houses in the UK which serve as great bases for many holidays. Each guided walking holiday from an HF Country House includes full board accommodation, a choice of walks on each day as well as highly rated accommodation and evening entertainment. On all other holidays guests enjoy carefully curated itineraries, knowledgeable leaders and hand-picked accommodation in outstanding destinations throughout the UK and overseas.
From scenic UK countryside breaks and coastal escapes to holidays throughout Europe and further afield, HF Holidays offers enriching, social and active travel experiences for solo travellers, couples and groups.
What makes HF Holidays different?
HF Holidays specialises in walking and activity holidays designed for travellers who want to explore destinations in a more immersive, meaningful way.
All holidays include:
• Expertly planned routes and itineraries
• Guided walks from UK Country Houses are all led by a Volunteer Leaders and include full board accommodation, evening entertainment and more
• Knowledgeable local leaders or HF Holidays leaders accompany all other guided walking holidays
• Comfortable, well-located accommodation. HF's UK Country Houses are in some of the UK's most scenic and beautiful walking areas
• Small group sizes
• A sociable, welcoming atmosphere
• Excellent accommodation for solo travellers - over 30% of travellers travel Solo
With a strong repeat customer base and loyal member community, HF Holidays attracts an engaged, high-value audience seeking quality experiences rather than budget travel.
Why join the HF Holidays Affiliate Programme?
• Competitive commission structure
• Attractive average order valuesSpecial
• Long booking windows with strong lifetime value
• Seasonal campaigns and tactical promotional opportunities
• Regular content updates and new destination launches
• Dedicated affiliate management and proactive collaboration
• Trusted, established UK brand with over a century of heritage
HF Holidays appeals to travellers looking for active, experience-led holidays with expert guidance and outstanding customer support - making it a strong fit for content, travel, lifestyle and experience-focused publishers. Special Interest holidays such as bridge, sketching, dancing and more appeal to highly focused groups of customers.
