Wild at Heart is a leading British luxury florist, founded by renowned floral designer Nikki Tibbles and celebrated for its romantic, artistic and distinctly expressive approach to flowers. With over 30 years of creative heritage, the brand is trusted by private clients, global luxury partners and prestigious venues alike, delivering everything from exquisite hand-tied bouquets to large-scale bespoke event and wedding installations.
Our affiliate programme offers publishers the opportunity to partner with a highly recognisable, premium brand with strong conversion rates, generous commission structures and high average order values.
Performance & Commercial Metrics
Average Order Value: £110–£140
Strong conversion rates driven by brand authority, repeat customers and high-intent gifting occasions
Excellent performance across content, editorial, lifestyle, gifting and premium cashback partners
Competitive Commission Structure
Wild at Heart offers competitive commission rates aligned to the luxury floristry market:
Up to 8% for content partners, 5% for cashback sites and 3–4% for voucher partners (authorised codes only).
Performance-based uplifts are available.
A 30-day cookie window applies.
Brand PPC bidding and unauthorised voucher code promotion are not permitted.
Premium Service Offering
Wild at Heart’s service proposition supports strong customer confidence and conversion:
London same-day delivery
Next-day nationwide delivery across the UK
Flowers are handcrafted by expert florists using premium seasonal stems
A 7-day-a-week flower delivery service
Bespoke Design & Creative Excellence
Unlike many online florists, Wild at Heart offers bespoke floral design on request, ensuring every order feels personal, expressive and elevated. This creative flexibility is a key differentiator and strongly resonates with luxury-focused audiences.
Cookies & Tracking
30-day cookie window, ensuring fair attribution
Robust tracking to support content-led and consideration-based journeys
Brand Protection & PPC Policy
To protect brand integrity and ensure fair competition:
Bidding on Wild at Heart brand keywords is not permitted
Unauthorised voucher code promotion is strictly prohibited
Commission may be declined where non-approved codes or tactics are used
Why Partner with Wild at Heart?
A luxury brand with strong emotional appeal, excellent conversion opportunities, premium average order values and a collaborative, performance-driven affiliate approach. We work closely with our partners to ensure mutual growth, brand alignment and long-term success.
